Business
Revised TikTok Proposal Emerges Amid U.S. Ban Concerns
A revised proposal aiming to address U.S. national security concerns over TikTok has surfaced, offering a potential solution for the embattled app’s future in the country. The proposal, submitted by artificial intelligence startup Perplexity, seeks to create a new structure involving TikTok’s U.S. operations, with significant government oversight and reduced Chinese control.
Details of the Revised Plan
The updated proposal allows the U.S. government to own up to 50% of the new structure after it completes an initial public offering valued at a minimum of $300 billion. However, the government’s shares would lack voting power and board representation, according to an unnamed source familiar with the proposal.
The plan, which builds on feedback from the Trump administration, offers a middle ground by allowing ByteDance, TikTok’s Chinese parent company, to retain ties to the app. ByteDance would, however, relinquish operational control to a U.S.-based board.
Crucially, ByteDance would contribute TikTok’s U.S. business but exclude the proprietary algorithm that powers the app’s content recommendations. This aligns with concerns raised by U.S. officials about separating TikTok’s technology from Chinese ownership.
Government and Investor Reactions
Former Treasury Secretary Steven Mnuchin has previously suggested a similar strategy, emphasizing the need to disconnect TikTok’s technology from China. He indicated that a deal involving dilution of Chinese ownership could satisfy U.S. legal requirements.
President Donald Trump expressed optimism about a potential resolution, stating on Saturday that a deal could be finalized within 30 days. Speaking aboard Air Force One, Trump underscored the high level of interest from investors, adding, “The United States will be a big beneficiary.”
Background and Controversy
TikTok faced a ban in the U.S. under a bipartisan law enacted last year, citing national security risks tied to its Chinese ownership. While the Supreme Court upheld the ban, Trump issued a 75-day delay through an executive order.
Concerns over TikTok’s algorithm and data collection practices remain central to the debate. While U.S. officials have argued the risks are too significant, no public evidence has emerged showing TikTok has shared user data with Chinese authorities or allowed algorithm manipulation.
Future Prospects
With Perplexity’s revised proposal and increasing investor interest, the fate of TikTok in the U.S. hinges on whether the plan satisfies lawmakers’ demands for security and operational independence. For now, TikTok continues to operate, albeit under close scrutiny, as discussions progress.
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Ukrainian Women Lead Europe in Entrepreneurial Ambitions, New Study Finds
A new study commissioned by Mastercard reveals that Ukrainian women have the highest entrepreneurial aspirations in Europe, despite facing war and economic uncertainty. According to the report, 66% of Ukrainian women plan to start their own businesses, a figure that rises to 83% among Gen Z women.
Women in Ukraine Defy Challenges to Pursue Entrepreneurship
The study highlights how Ukrainian women are turning to business ownership as a means of financial stability and social impact. Many cite lack of funds (76%), lack of experience (47%), and lack of confidence (38%) as barriers, yet their resilience remains strong.
Among the most popular industries for female entrepreneurs in Ukraine are online sales (22%), education (17%), agriculture (15%), and food and drink (15%).
Mastercard emphasized the role of female entrepreneurs in economic resilience and recovery, citing stories like Inna Bozhko, a businesswoman from Kharkiv. Bozhko, a mother of a child with cerebral palsy, opened Barbershop Inclusive, which includes a soundproofed area for children with sensory sensitivities. She received support from the Mastercard Center for Inclusive Growth, demonstrating how financial backing and mentorship can help women succeed.
Portugal, Poland, and Greece Lead Female Entrepreneurship in the EU
Within the European Union, Portugal, Poland, and Greece have the highest number of women aspiring to start businesses.
- Portugal: 62% of women have considered starting a business, with 56% actively planning to do so.
- Poland: 47% of women have shown interest, with 36% making concrete plans.
- Greece: 46% are considering entrepreneurship, with the same percentage moving forward with their plans.
Portuguese women stand out not only for their business ambitions but also for their financial literacy. The study found that Portuguese women are twice as confident in handling finances compared to the average European woman.
Gen Z Women Are Driving Change
The study also highlights the influence of Gen Z women, who are increasingly motivated by a desire to make a positive impact.
- 19% of Gen Z women in Europe say they want to start businesses to “do something good for the world,” compared to 13% of Millennials and 14% of Gen X.
- Their preferred industries include education, childcare, and cosmetics, with beauty entrepreneurship being the most popular sector (26% vs. 10% European average).
Challenges and Solutions for Female Entrepreneurs
Despite their ambition, women across Europe continue to face significant barriers when starting businesses. The study identified three major concerns:
- Fear of failure (31%)
- Lack of financial resources (29%)
- Lack of experience (28%)
In addition, many women struggle with balancing family responsibilities, which can limit their ability to pursue business ventures.
However, Mastercard and Amazon Web Services (AWS) believe that digital technology can help bridge the gap. From AI-powered automation to e-commerce platforms, technological advancements are making it easier for women to start, manage, and scale their businesses.
Empowering the Next Generation of Female Entrepreneurs
AWS Vice President Tanuja Randery, a founder of the PowerWomen Network, emphasized the need for sponsorship, mentorship, and financial support for women entrepreneurs.
“To accelerate female entrepreneurship and enable the next unicorns in Europe, we need to ensure women have access to the right sponsors, networks, and funding,” Randery told Euronews Business.
She offered three key pieces of advice for aspiring female entrepreneurs:
- Have a plan – “If you don’t know where you’re going, any road will take you there.”
- Find sponsors, not just mentors – “Women are often over-mentored but under-sponsored.”
- Take risks – “Move across industries and geographies, embrace feedback, and stay true to yourself.”
As entrepreneurial ambition among women grows across Europe, particularly in Ukraine, greater financial access, mentorship, and digital tools could help unlock the full potential of female-led businesses.
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